Contentful

MACH Alliance Composable Architecture

Microservices-based, API-first, Cloud-native SaaS, and Headless.

MACH Alliance principles ensure future-proof solutions that don't lock you into monolithic platforms. Contentful embodies this approach, enabling organisations to:

• Compose best-of-breed solutions: Choose the right tool for each capability

• Launch new channels faster: Deploy content to any frontend without rebuilding backend

• Scale globally with confidence: Cloud-native architecture handles enterprise traffic

• Evolve without rip-and-replace: Swap components without disrupting the entire stack

Our Contentful accelerator framework embodies these principles with pre-built components and proven patterns that eliminate starting from scratch whilst maintaining flexibility for unique requirements.

Substantial Time-to-Market Reduction

Launch faster without sacrificing quality.

Our accelerator framework and proven implementation patterns deliver:

• Pre-built integrations: Common connections ready to deploy

• Reference architectures: Proven approaches for typical use cases

• Component libraries: Reusable building blocks that accelerate development

• Best practice templates: Starting points refined across multiple implementations

Clients benefit from:

• Faster launches: Reduced development time from months to weeks

• Lower risk: Proven patterns that work rather than experimental approaches

• Quality assurance: Built-in best practices from day one

• Flexibility maintained: Customisation where it matters without reinventing everything

This is how we deliver "agility to launch new channels without rebuilding infrastructure"—the accelerator does the heavy lifting whilst preserving strategic flexibility.

Enterprise Content Migration and Transformation

Vodafone UK. Enterprise financial services. Proven at scale.

We specialise in complex content migration from legacy systems, preserving valuable content assets whilst modernising architecture. Our implementations demonstrate capability at scale, with migrations that ensure business continuity throughout transitions.

Migration complexity we routinely handle:

• Multi-system consolidation: Bringing fragmented content sources together

• Content structure transformation: Modernising taxonomy and information architecture

• Workflow reimagination: Improving editorial processes during migration

• Governance implementation: Establishing appropriate controls for enterprise scale

• Phased rollouts: Managing risk through incremental migration approaches

Content teams experience improved productivity through intuitive interfaces, streamlined workflows, and enhanced collaboration. Our implementations transform content operations from channel-specific silos into orchestrated ecosystems where content is created once and delivered everywhere, reducing duplication whilst increasing reusability.

Composable Content Hub Strategy

Contentful as the content hub within your broader technology ecosystem.

Our technical approach emphasises composable principles where Contentful serves as the content foundation, not an all-in-one solution. We excel at orchestrating complex integrations connecting content management with:

• E-commerce platforms: Seamless product and promotional content

• Product information management (PIM): Single source of truth for product data

• Digital asset management (DAM): Centralised media and brand assets

• Customer data platforms (CDP): Personalisation based on customer intelligence

• Marketing automation: Content tied to campaigns and customer journeys

This composable approach means organisations can innovate on frontend experiences whilst maintaining stable, scalable content infrastructure—exactly what enterprise digital leaders need.

Silver Partnership Benefits

Enhanced support, roadmap visibility, and technical collaboration.

Our Silver-tier partnership provides:

• Enhanced support pathways: Faster resolution through partner channels

• Platform roadmap visibility: Understanding where Contentful is investing

• Collaboration with technical teams: Direct access for complex requirements

• Partner ecosystem engagement: Connections with complementary technology providers

• MACH Alliance participation: Staying current with composable architecture evolution

This partnership depth ensures we're not just implementing today's Contentful—we understand where it's going and how to position your implementation for long-term success.

Key Credentials

• Silver-tier Contentful Partner

• Substantial reduction in time-to-market through accelerators

• Custom Contentful accelerator framework

• MACH Alliance composable architecture expertise

• Proven enterprise transformation capability

• Live implementations including Vodafone UK, Harting

• Complex migration expertise from legacy systems